We help 35,000 people a year turn their passion for play into lifesaving advances in breast cancer research
Play for P.I.N.K. supports volunteers organizing sporting and lifestyle events to benefit the Breast Cancer Research Foundation, and has raised over $85 million to bring about breakthroughs in detection, treatment, prevention and survivorship.



Tools and Resources
- Start-to-finish “how to” handbook
- To-do lists and sample tournament formats
- Online registration
- Prizes and giveaways for event participants
Contact Us
(646) 497-2615 | E-mail: playforpink@bcrf.org
Join Our Newsletter
For more information about our full suite of event management tools, email playforpink@bcrf.org

We're Here to Help
From the moment you share your event idea, Play for P.I.N.K. partners with you to help it become a success. With more than 20 years of experience assisting club events, we make it easy to plan and produce your tournament. A full suite of purpose-built tools is available for you to make managing your event simple and straightforward. And with over 90% of our organizers returning for repeat events, we pride ourselves on the personal service and support we provide to all our volunteer organizers.
Get Inspired
Golf, tennis, cards, mah jongg, dinners, auctions, or even a day at the races — Play for P.I.N.K. events are as varied and vibrant as the people who host them! See some of our standouts and let them spark your creativity.